Dealer-Controlled PX Liquidity & Valuation Support

Freeway Motors is a vetted dealer marketplace within the DRS ecosystem — designed to support the part exchange enquiry and new vehicle deal-making process.

Rather than allowing customers to drift toward external buying platforms, Freeway enables retailers to retain control of the transaction — keeping the customer within their own ecosystem while optimising the part exchange valuation.

Strengthen the Deal. Protect the Journey.

  • Support stronger part exchange valuations during live negotiation
  • Reduce the customer’s cost of change to improve funding and affordability
  • Introduce vetted dealer liquidity without public margin exposure
  • Retain ownership of the customer journey within a single transaction
  • Operate without buyer or seller fees

Freeway enables retailers to structure valuation confidence before vehicles are physically acquired — strengthening deal completion rather than relying on reactive disposal.

Participation is controlled. Dealers are vetted to maintain commercial integrity and protect margin across the network.

Strengthen the Deal Before It Leaves Your Ecosystem

Freeway exists to prevent valuation leakage during the part exchange conversation.

When customers drift toward external buying platforms, pricing control weakens, margin compresses and deal confidence erodes.

Freeway enables retailers to retain ownership of the transaction — optimising part exchange positioning internally rather than reacting externally.

  • Protect customer ownership during negotiation
  • Maintain pricing confidence within a single transaction
  • Support funding approval and affordability conversations
  • Avoid margin exposure to public marketplaces



Margin Protection Without Public Exposure

Freeway operates within a vetted dealer network — preserving the retailer’s control over both valuation and customer relationship.

Unlike open marketplaces or auction-first routes, Freeway prevents part exchange conversations from drifting outside the dealership ecosystem.

  • No buyer fees
  • No seller fees
  • No public pricing visibility
  • No loss of customer ownership during negotiation

Vehicles are only routed when strategically appropriate — and always within dealer control.

Find out more

Freeway operates as an optional liquidity layer within the DRS part exchange workflow — supporting valuation confidence during live retail negotiation.

1. Condition-Led PX Enquiry

Structured vehicle data is captured upstream through the DRS Part Exchange Appraisal workflow, ensuring valuations are based on condition-led insight rather than assumption.

2. Valuation Support Introduced

Triggered from the DRS Admin Portal.

Freeway support can be initiated directly from within the DRS admin environment — enabling authorised users to request valuation support or controlled vehicle routing in just a few clicks.

Vehicles and supporting data flow through from DRS, reducing duplicate entry and keeping the process commercially consistent.

Freeway operates as a standalone, vetted dealer marketplace with secure access for approved participants.

3. Deal Completion Strengthened

Optimised part exchange positioning reduces the customer’s cost of change — supporting funding approval, affordability and transaction closure.

Valuation certainty at the point of negotiation improves confidence for both the sales executive and the customer.

4. Optional Controlled Vehicle Routing

If a vehicle is not strategically retained for retail, it can be routed within the vetted Freeway dealer network — without public margin exposure.

Freeway supports upstream deal confidence first. Downstream movement remains entirely dealer-controlled and optional.

Freeway integrates directly into the live part exchange and deal-making process — strengthening valuation confidence before stock is physically acquired

Freeway is designed for dealers and automotive operators who want greater control over part exchange outcomes — without losing ownership of the customer journey.

1. Franchise & Independent Retailers

Dealers who want stronger control over live part exchange negotiation — protecting margin, improving funding alignment and reducing late-stage valuation friction.

Freeway supports retailers who prefer structured, condition-led valuation confidence rather than reactive disposal decisions.

2. Dealer Groups & Operational Leaders

Group Sales Directors, Used Car Managers and Ops Directors who require consistent valuation governance across multiple sites — while retaining flexibility at dealership level.

Freeway introduces controlled liquidity visibility without exposing stock publicly or disrupting existing retail processes.

3. Leasing, Broker & Finance-Led Operators

Operators managing high volumes of vehicle appraisal enquiries who need structured routing options — without surrendering customer ownership to external buying platforms.

Freeway enables controlled movement when appropriate, while keeping the primary deal relationship intact.

4. Strategic Partners & Consultants

Advisers, performance consultants and automotive technology partners seeking structured solutions to improve part exchange stability, margin protection and deal completion rates.

Freeway complements upstream DRS appraisal infrastructure — forming part of a controlled, dealer-first ecosystem.

Designed for operators who want valuation confidence without surrendering customer control

Freeway operates as an optional liquidity layer within the DRS ecosystem.

  • No buyer fees
  • No seller fees
  • No compulsory usage

Dealers retain full discretion over whether vehicles are retained, retailed, underwritten or routed within the vetted Freeway network.

Freeway exists to increase control — not to dictate disposal strategy.

Access is available to approved DRS participants.

Monetise every part-exchange opportunity